It has been revealed that the company at the forefront of UK online gambling site, ladbrokes bingo, will invade the city of Liverpool at the beginning of next week with a crazy but widespread advertising campaign. The advert will be shown around the end of September, and will show how well the online site is doing.
The advert will primarily concentrate on bingo, and it will harvest the fact that Liverpool loves Bingo. The advert will host lots of massive Bingo balls rolling down the streets within the city past famous parts of the city. These will involve, Steble Fountain, The Liver construction/building, St Georges Hall and the Museum Steps. As you can imagine it will have Bingo related jokes like 2 fat ladies, 2 little ducks which should be fun.
The advert was thought up by M&C Saatchi the advertising agency, plus it will have director Ben Quinn at the hot seat. Even better for Ben he has a 3 million pound budget to show exactly what Ladbrokes are trying to do.